For this third edition of the conference -like the previous one- a planned branding was generated, we developed graphic pieces for campaigns and many images to use and throughout promotional items.
We recycled the identity system defined in the previous edition of the conference and kept the color palette and default typography. We updated the logo and its variants.
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We wanted a retro image, but vectorial, using few colors and pointing to use flat images. The main image for the conference was applied to details on the website, shirts, standing banners and tags.
Following the design patterns we developed an animated SVG image for the hero section of the conference's website. This image is animated using only an inline SVG with CSS animations.